How AI Is Rewriting the Rules for Nonprofit Websites and What You Should Do About It

Description

This session is designed to help nonprofits understand the new rules of the web and build a digital presence that works in an AI-driven world.

The way people find and evaluate nonprofits online is changing faster than most organizations realize. AI-powered search tools are now answering questions directly, rather than sending people to websites, which means the old rules for getting found online no longer apply. 

At the same time, the standards that donors, grantmakers, and search engines use to evaluate your website have raised the bar significantly. Most nonprofit websites were not built to meet those standards, and the gap is growing.

In this session, Tapp Network will walk through what these changes mean for your nonprofit and what to do about them. Topics include 

• How AI search is changing the way supporters and funders find organizations like yours and how to make sure yours shows up 

• What the new baseline looks like for nonprofit website performance, accessibility, and security

• How to evaluate whether your current site can meet these standards or whether a rebuild makes more sense

• What modern nonprofit website platforms offer that older builds cannot.