Gaby Jesson (PR Director at Growth Studio) will host a 45 mins discussion with 15 mins open Q+A with Simon Hancock - former Executive Producer at BBC Click & Co-Founder of Electric Eel and David Vetter, Senior Writer for Forbes on sustainability and climate change.
Learn more about:
- Startup & business stories that get covered and why
- Tips to shape your business story to optimise publication & broadcast
- What the media are looking for and why
- How to approach media - the do’s and don’ts
- Future trends: how broadcast and print journalism is changing
- What PR mistakes to avoid
- We’ll also be taking your questions on the day!
If you are the founder of a climate tech startup, scaleup or enterprise, part of a business team, student, government or just interested in the topic - please join us for this session.
Who We Are
Growth Studio helps planet friendly startups and scaleups validate their business models, become investor ready and launch to market through world class accelerator programmes.
The organisation was co-founded by Paul Finch & Rayan Jawad in 2016. Since its launch, the business has supported global corporations, startups and scale-ups to develop solutions in sustainability to make the world a better place.
Growth Studio has designed and delivered 70 accelerator programmes globally, helping over 700 startups through their most fundamental stages of growth. https://www.growthstudio.com/
About Simon Hancock
Simon is an expert at telling tech stories. With over 10 years in broadcast journalism at the BBC, he was part of the team behind the BBC's award-winning tech show, BBC Click.
Now running his own independent video broadcast Company, https://www.electriceelstudios.com/ he is an expert at helping to unpack technology and tell the story people want to hear.
His well crafted skill and experience can help shape a story clearly and simply - whoever your audience.
About David Vetter
David is a Senior Writer for Forbes focused on topics of sustainability, enterprise and the environment. As well as writing for Forbes, his career includes journalistic roles at the South China Post, the BBC and the Guardian.
He is also currently reading for an MSc in Sustainability, Enterprise and the Environment at the University of Oxford.
About Gaby Jesson
Gaby has 25 years in PR and marketing experience working across global brands and startups from Nike, Nokia and Tate Modern to an array of tech startups and innovation hubs.
Gaby has worked in PR and communications for over 20 years. She has co-owned her own PR agency and worked as CMO and consultant for the launch of a range of startup innovation hubs across the UK and Europe.
