UX Office Hours: Split Testing for UX Designers

Are you pursuing a career in UX and want to quickly strengthen your skills?

Join us to understand why and how A/B testing is used and how it helps us as designers. Learn from an expert designer and instructor, and get actionable next steps towards your career goals.

✍️ What are UX Office Hours?

Our (almost) weekly office hours are the best way to learn new skills, get support from friendly designers, ask your burning questions, and have some fun. We keep it casual, collaborative, and always productive.

No matter what we talk about, you'll leave feeling supported, inspired, and positive in your UX journey. If you need a boost, this is the place to get it!

🧠 This week's topic

We're talking about how to A/B test as a UX designer. This week we will...

• Understand why and how A/B testing is used and helps us as designers
• Discuss some of the challenges of A/B testing
• Learn how to design a successful A/B test

🙋🏽‍♀️ Who is this for?

UX Beginners

...who want to learn a crucial UX design skill.

🤝 Meet Your Instructor

Cola Solwitz

Lead User Experience Designer & Educator at Bitesize UX

“Focus on the gain, not the gap”

As an educator, Cola wants to give students skills to bring their ideas to life, and the confidence to continue growing as a designer.

Cola has worked as a consultant and in-house visual and user experience designer in New York since 2013. Most recently she has worked on digital products for fortune 500 companies, global finance companies, and well known lifestyle and media brands. Cola has experience in working directly with clients and executive level stakeholders with the specific goal of bringing clients into their vision through a holistic approach of product development, and evangelizes the importance of design research and strategic development.

Alongside her corporate client work, Cola has coached fellow designers, freelancers, and career switchers in achieving their next big goal, from financial literacy to the hiring process. There are many facets to entering a new field and Cola is inspired by raising others up, learning, and leading through experience. She is thrilled to be expanding this work as an educator with Bitesize UX.