Marketing Lead Save

The Role

Not only has Chariot demonstrated the significant need for our technology, the nonprofit sector is also hungry for more educational resources on DAF fundraising. It creates a tremendous opportunity for us to focus our marketing energy on research, thought leadership and other resources. There is a huge gap in an area of intense focus and we are positioned to own the category. While we’ve been building up the foundational elements for this strategy you will be the first specialized marketing lead to own and grow our reach by 10x over the next 2 years.

We are looking for a dynamic and experienced Marketing Lead to join our fast growing team. Responsibilities include:

• Own the Marketing function of Chariot from planning, to execution, to analytics.
• Generate high quality written and visual assets across channels that lead to increased engagement and build Chariot’s audience.
• Partner closely with our Head of Strategy, Mitch Stein, to take the many valuable assets we already have internally (knowledge, data, industry presence, relationships) and turn them into a well-oiled marketing machine.
• More specific opportunities in the role include:
  • Writing case studies, customer spotlights and industry analysis for our website.
  • Planning & executing educational webinars with industry experts, that include written recaps and video highlights.
  • Leading project management and execution on industry initiatives like DAF Day.
  • Creating educational sessions and presentations for conferences and nonprofit staff trainings.
  • Optimizing website content for search discoverability on key topics and terms.
  • Generating templates and other downloadable assets.
  • Plugging these various pieces into a robust email communication (via Hubspot) & social media schedule.
  • Engaging other industry blogs, podcasts, & media outlets for partnership opportunities.

About You

You have experience working on a broad range of marketing asset planning and execution. You have strong writing skills, an eye for visual quality, and strategic instincts. You’re able to grasp the nuances of our subject matter (DAFs & Nonprofits) and business model quickly, and take them into consideration for all of our marketing efforts. You’re excited by a big growth opportunity - building a robust marketing function from the ground up - and able to work independently toward higher level goals.

• High Standards - You work hard, you have a strong drive to grow and hold yourself to a very high bar for quality. Attention to detail is everything.
• Innovation - You are able to spot opportunities for improvement - technology, process and approach. You don’t take anything as “the way we’ve always done it”, you proactively question things and offer new solutions.
• Listening - You listen deeply to customer wants and needs, gearing all of our content towards the biggest gaps and interest areas.
• Communication - Your writing is clear, concise, purposeful and compelling. All written, verbal and design assets have an objective, are well organized and drive the audience toward action.
• Humility - You’re not “too good” to do anything that needs to get done. You’re constantly trying to learn, get better and grow.
• Organization - You can keep a variety of projects and workflows organized and on schedule without things slipping through the cracks.

What you’ll get from Chariot

• Impact
  • Increase donation volume to hundreds of thousands of nonprofits that service homelessness, health, education, the environment, and so much more.
• An Exciting Challenge
  • Chariot is doing for charitable transactions what Visa did for the entire banking industry in the 1950s.
• De-Risked Position
  • Integrated over 75% of the $230B DAF market, onboarded 30,000+ nonprofits, and signed contracts with the largest fundraising platforms (GoFundMe, Givebutter, etc.).
• Market Opportunity
  • Billion dollar revenue opportunity. Fintech company operating in an untapped $440B market.
• In Person Culture
  • NYC office in person with WFH optionality.
• Benefits
  • 🏥 Comprehensive healthcare, including options that are 100% covered by Chariot for you
  • 🌴 Strong time-off policy (18 days PTO and 11 holidays) - take the time off that you want and need to relax and recharge
  • 👶 100% paid parental leave, including 12 weeks for primary caregivers
  • 🍽️ Weekly team lunches
  • 🎉 Monthly team building events
  • 😎 To get away - we all convene 2-3x / year company retreats
  • 🎁 Matching DAFs and daily charitable giving through GoodToday
• Salary includes equity upside.